Operational GTM · AI & entrepreneurship
We build the commercial engine your investors expect.
Operational go-to-market for B2B SaaS founders who must structure or accelerate sales under a runway constraint.
An operator's method, an investor's standard.
- Companies co-founded
- 7Companies co-founded
- Raised with our teams
- €52MRaised with our teams
- ARR generated
- €30M+ARR generated
- Countries
- 18Countries
The FaddaNova edge
The FaddaNova edge
Operators
We don't theorize, we build.
Seven companies co-founded, including Aptivio and CustomerMatrix. We built the commercial engine before we sold it.
Method
F.A.S.T., our signature.
Our proprietary method, created by our founder Stéphane Fadda, taught at Dauphine-PSL and Sorbonne IAE.
Advisors
Beside the founders.
We support executives and investment committees, from seed to Series A.
FaddaNova · Paris ↔ Abu Dhabi
Institutional partners: Sorbonne SCAI · TII Venture Labs · Bpifrance
Who it's for
B2B SaaS founders, from post-seed to Series A.
No VP Sales in place. Early traction to turn into a predictable revenue engine. Time matters, so does cash. That is where we step in.
The F.A.S.T. method™
Four moves, one engine.
Framing
Define the ICP, the positioning, the message that converts.
Activation
Launch the multichannel outbound engine. Book the first qualified meetings.
Scaling
Industrialize, steer by data, make the pipeline predictable.
Trust
Install the proof, onboarding, retention that secures revenue.
Three ways to work together
Engagement formats.
Entry point
F.A.S.T. Diagnostic
Two weeks to map your GTM. ICP audit, engine assessment, prioritized roadmap.
Flat fee · from €3,500
Recurring engagement
Fractional GTM
Part-time commercial leadership. Continuous execution on pipeline, outbound, steering.
Monthly retainer · €5,000 to €15,000
On demand
Project sprint
One deliverable, delivered. ICP, outbound engine, dashboard or fundraising deck.
On quote · project fee
Software · Recurring
FaddaNova Pulse
Your GTM in real time.
A live dashboard wired to your CRM and campaigns, refreshed weekly, with encrypted access. The KPIs your investors want to see, in one link.
- Live pipeline from your CRM
- Outbound and campaign metrics
- Weekly refresh, encrypted access
- Investor-ready KPIs
Setup from €2,500 · €500/month · or €5,000/year (2 months free)
Live dashboard
Live
Pipeline
€2.4M
▲18%
Deals
48
▲6
Reply rate
9.3%
▲1.4
Recent case
A complete GTM engine for a US sales-tech SaaS, in a few days a month.
ICP scored on seven weighted criteria, multichannel outbound, live dashboard on CRM data, structured client onboarding.
Let's talk about your go-to-market.
stephane@faddanova.com · faddanova.com · linkedin.com/in/stephanefadda
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